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Heated Rivalry, The Housemaid and Fourth Wing: TikTok launches BookTok bestseller list

In recent years, TikTok has emerged as a powerful force influencing reading habits, with many people discovering new books through viral recommendations on the platform rather than traditional bestseller lists or bookstore displays. The hashtag #BookTok has amassed over 77 million posts, featuring creators who share quick reviews and passionate reactions, shaping what audiences choose…